About Me!

Hi, I’m Cat Bennett — a marketing and branding creative with a background in fashion, strategy, and visual storytelling.

I studied Fashion Marketing & Branding at Nottingham Trent University, where I built a foundation in campaign strategy, content creation, consumer insight, and brand communication. What stood out to me most throughout my degree — and even before it — is how powerful branding is when it’s clear, emotional, and rooted in culture. That’s the kind of work I love creating.

I’ve always been drawn to both the creative and strategic sides of marketing. I’m just as interested in what fonts and colours a brand uses as I am in why those choices connect to a specific audience. My work so far has spanned social media strategy, influencer campaigns, brand research, and content design — always with a focus on simplicity, purpose, and impact.

I’m also passionate about sustainability — not just as a marketing angle, but as a responsibility. I’ve received a SIP certificate and a Sustainability Award for my approach to building ethical, forward-thinking ideas into my work. I believe brands should move with intention, not just momentum.

Right now, I’m open to freelance and in-house roles — from marketing and branding to content or buying. I’m especially interested in fashion, luxury, or lifestyle brands who want to say something meaningful — and say it well.

If that sounds like you, let’s connect.

Minimalist home office with a wooden desk, wooden chair, white desk lamp, and a brown vase with dried plants, with sunlight casting shadows on a white wall and wooden floor.

It’s All About Experience…

Experience, Placements & Work Experience…

  • Managed cross-cultural communication to ensure cohesive storytelling and alignment with project goals.
    Utilised data-driven insights and trend forecasting to support the development of effective marketing campaigns.
    Supported UX design improvements and website optimisation.

  • Engaged in an international partnership with Fashion Institute of Technology (FIT) students, driven by a live brief from Aromatherapy Associates.
    Focused on crafting innovative solutions for selling scent in the digital space, emphasizing consumer experience and creative problem-solving.
    Developed a detailed reflective report, analysing collaborative processes, embracing challenges, and proposing actionable strategies for personal and professional growth.

  • Developed a three-year marketing strategy and one-year communication plan to attract and engage Gen Z consumers, leveraging insights from market research and trend analysis.
    Proposed innovative initiatives such as a luxury resale app and NFT integration, alongside influencer-driven campaigns, while maintaining the brand’s luxury identity.
    Delivered a successful pitch to Aspinal representatives, earning recognition for strategic creativity and technological innovation

  • Managed marketing for Riber Products, Chewtopia, and Disc Golf UK, including social media, ambassador programs, and PR events. Conducted market research to identify growth opportunities and drive innovation.
    Led SEO enhancements, website management, and social media for water sports brand.
    Organised ambassador programs and a PR event to launch new products.

  • Enhanced brand presence through targeted campaigns and ambassador partnerships.
    Supported brand development and marketing strategy refinement with consumer insights and trend analysis.

  • Delivered marketing strategies for diverse clients, including government agencies and skincare brands, focusing on community engagement and product launches. Project Management skills and organisation as well as developed networking and outreach strategies